sweet potato

Sweet potatoes are part of a trending demand for exotic and ethnic food in Europe. The consumption of sweet potatoes has more than doubled over the past 5 years and supermarkets are catering to this trend. As an exporter you can benefit but only if you are compliant with market requirements. The United Kingdom and the Netherlands are responsible for most of the European import of sweet potatoes. More than 80% of the supply to Europe is in the hands of exporters from the United States.